When leisure provider, Mytime Active, first considered adding an AI assistant to their website, they weren’t convinced their members would take to it.
They’d already digitalised their services by putting customer information on their website and app but sensed customers were reluctant to use it or there was a lack of understanding.
Introducing conversational AI has changed everything for Mytime. All their members have to do now is talk.
Find out how Mytime’s AI assistant Mia was trained to satisfy 97% of customer queries and cut call volumes, why live chat is so important, and how Mia has become the team member all others depend on.
DIRECTOR OF IT & TRANSFORMATION
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