The most successful, dependable, useful AI has a human in the loop ― always

In the 10 years we’ve been creating and managing AI assistants, we’ve never compromised on keeping a human in the loop (HITL). That’s because successful platforms are built on the experience, curiosity, determination and empathy of expert teams like ours who never leave AI to its own devices. A HITL protects your data, business reputation, and your message to the world.

Create an AI assistantAsk us to do it for you

AI needs us to learn the right thing to do

Every AI assistant needs consistent, targeted training, so it becomes a dependable resource for you, your customers and support teams alike. With the right supervision, an AI assistant can learn everything about you as an organisation and successfully recognise what your customers are asking for, ready to resolve their queries independently without any help from your teams.

In the past, the HITL could only ever be an expert team of technologists able to code chatbots by hand. Now, a decade into our experience, AI assistants on our advanced platform are smart enough to handle the most intricate of human conversations, take action on behalf of companies and complete transactions, all thanks to a powerful combination of tech tools:

This means the HITL can now be anyone on our team, or yours, shaping a well-equipped AI assistant into the business support system you need it to be. You no longer need technical skill or experience to accomplish that, only expert knowledge of your organisation and how you like to do things, plus a desire to succeed.

96% average success rate

The ‘success rate’ for an AI assistant is the percentage of customer queries it can recognise and fully resolve without any help from your teams. With a platform built on powerful AI technologies and a HITL approach, the average success rate for our AI assistants is 96%, with some reaching as high as 99.88% with the right training (competitors achieve less than 50%).

Taking the lead from your customers

Being able to speak more often with your customers through AI-powered conversations 24 hours a day, in 130+ languages and on any channel, transforms the insights you have about them. Responding to their needs is now easier than ever too, since training in AI Studio is automated.

Every time an unrecognised customer query comes in for your AI assistant to answer, a new training suggestion is automatically generated, so all a HITL ever has to do is add or reject it to keep the AI assistant up to date on everything customers ever want to know.

With a HITL behind the scenes perfecting the training process, your AI assistant can learn quickly from every new chatbot interaction, and you’ll only ever spend time and effort developing responses that are needed.

Bonus! It takes less than 30 minutes a week for an AI administrator looking after your AI assistant to update training (or we can do it for you).

There’s also complete freedom to edit responses and adjust your setup any time, so your AI assistant consistently upholds your brand style, tone and values:

  • Improve the wording of a response, so it’s clearer, or maybe add a link
  • Add an image or video to a response to better explain the information you’re passing on
  • Add an integration to a tool like HubSpot to automate routine tasks eg. processing refunds and returns
  • Start asking for regular feedback to improve your customer satisfaction score (CSAT)

Without a HITL, no AI assistant can ever learn everything it needs to know about your business to be able to serve and support your customers in the best way possible.

Speed up service, but with the guardrails on

With the arrival of generative AI, you might say there’s never been a greater need for HITL. Since LLMs like GPT are now able to produce content, transforming customer service and every aspect of business, you can make powerful use this AI technology to more rapidly develop AI assistant services:

  • Launch an AI assistant using only your website URL and an LLM will turn that content into a fully-functioning AI assistant ― try it!
  • Instantly publish brand new responses (if you choose to), since an LLM will find an answer to a customer query faster than you can read to the end of this sentence
  • Use RAG to upload documents that train your AI assistant on highly specific company or product information

Check for credibility

As incredible as LLM technology is, it’s important you introduce LLMs safely into your service with guardrails firmly on to protect your brand. Remember, you have no control over content LLMs produce if the platform or provider you’re using has no guardrails in place to control AI input into your customer-facing service. Some companies are finding out the hard way how easy it is for negative or damaging responses to reach customers when there’s no HITL to prevent this from happening.

We hate to say we told you so, but HITL is here to stay on AI Studio.

Control your AI content

Create an AI assistant yourself in a minutes and then choose who’ll be your AI administrator, responsible for its training and supervision.

What does an AI administrator do?

Hire us as your HITL

If you prefer, you can hire us to keep a watchful eye over the growth and security of your AI assistant as your trusty HITL ― we’ve been doing this for years!

We’ve managed AI assistants for Legal & General, JLL, Coop Sweden, local government, and many more organisations of all shapes and sizes

Our success rates are consistently higher than you’ll find elsewhere thanks to the hands-on experience of our team who build and supervise the platform

Whatever route you choose, you’ll know there’s a HITL supervising every element of our advanced platform, so you can create the most powerful AI assistant to automate support services, cut costs, level up the customer experience, and open up opportunities for your teams.

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